J. Cole Risks Mass Hysteria With Free nyc Show
The "purpled" social media campaign has fans going bananas.
From 2014 Forest Hills Drive for 2016 4 Your Eyez Only, J. Cole has been known to be cryptic about their music releases. (Not to mention seemingly favoring of the number "4.")
So when the Dreamville head honcho changed his Instagram and Twitter avatars to a lavender-ish purple background, raised eyebrows among the millions of online fans who thought he was set to drop a new project.
J Cole just deleted every photo on Instagram. IS THAT HE IS WELL???? IS THE NEW MUSIC OF FALL???? I NEED ANSWERS!!!
— Smokey (@UzairPD) April 16, 2018
@JColeNC BOUTA leave a little bit of MUSIC 😩 🔥 😭😭😭😭 I'm ready
— JB🌊 (@jb_087) April 16, 2018
J. Cole, my life is ready for the new music! pic.twitter.com/6qqI8crie2
— ronald isley (@yoyotrav) April 16, 2018
J. Cole and Drizzy dropping new music soon. 🔥
— Mario Barajas. ⚽️ (@Barajas_8) April 16, 2018
Twitter saying that the new j Cole music coming to ruin my day
— Tommy Versetti (@BluntsxBacon) April 16, 2018
J. Cole music soon? All we can do is pray
— Hunter G (@haponterr) April 16, 2018
I have a feeling @JColeNC is dropping new music! Here with the heat of GOAT 🐐
— ABDUL (@LittleW98) April 16, 2018
As it turns out, Cole is holding the New York City's famed Gramercy Theatre located at 127 East 23rd Street in Manhattan.
City of new york. Come through. Couple of hours from now. First-come first-served basis. pic.twitter.com/Z71I9iRnnu
— J. Cole (@JColeNC) April 16, 2018
As the ad says, no phones, cameras or bags will be allowed, nor is there a guest or press list.
Cole latest version, the above-mentioned 4 Your Eyez Only, was released at the tail end of December of 2016, and certified platinum shortly after.
If the new music is to be released in this next show, should be an interesting dynamic now that Drake has officially announced that the release of the new music.