The Dreamer: J. Cole & Puma Unveil The Collaboration Of The Sneaker

HipHop News Posted on February 13, 2020 at 5:27am

The Dreamer: J. Cole & Puma Unveil The Collaboration Of The Sneaker

The sky's is not the limit for Cole.

New York, NY – Puma officially announced on Thursday (13 February) has signed J. Cole to a multi-year footwear and apparel association treatment.

This is Puma's last signing of agreement for a rapper after he published his collaborative edition with the late Nipsey Hussle The Marathon of the Clothing brand, in September 2019..centered-ad {

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The multi-platinum lyricist to collaborate with the brand and its first collaboration project of the film that will air during the 2020 NBA All-Star Game on Sunday (February 16).

Cole co-directed the short film "The Dreamer" with Puma —under his Dreamville imprint and represents about persevering through the struggle to achieve the dreams.

View this message in Instagram

PUMA x J. COLE. To see the full movie at the link in our bio.

A post shared by PUMA (@puma) on February 13, 2020 7:00 am PST

"Our partnership with Cole is deeply rooted," said Adam Petrick, Puma's Global

[via]


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